About

Sarah MacDonald is a journalist, editor, and content manager based in Toronto. Her writing has appeared in VICE, The Globe and Mail, Hazlitt, The Walrus, CBC Arts, Elle Canada, FASHION, and SLAM Canada, to name a few, focusing on music, culture, and tech.

Previous full-time editorial roles include managing editor at Noisey Canada at VICE and associate producer/editor at the CBC for their arts vertical. She has appeared as a commentator on CBC radio and documentary programs and independent culture podcasts. Sarah served as juror for the Polaris Prize from 2018 to 2020, and as a Grand Juror in 2020.

Sarah is currently working on her first book.

Sarah’s content repertoire is vast, including longform B2B blogs, ebooks, and guides; copy for billboards, social media, and emails; sales content such as customer stories and one-page explainers. She worked as a Senior Editorial + Content Manager at Shopify, creator of the now sunset brand editorial content program, Commerce In The World, interviewing notable public figures like NBA All-Star forward Jimmy Butler and Pharrell.