CONTENT SERVICES
SEO-focused blogs (net new or refreshed)
Social copy
Newsletters
Emails (nurture campaigns + onboarding messaging)
Guides/Ebooks
Branded content
Editing (structural + line edit)
Strategy
PAST ANC CURRENT CLIENTS INCLUDE:
Squarespace
Shopify
Wattpad
Globe and Mail Content Studio
Cognizant
Homebase
LinkedIn
Relay
K-Y Canada
VEET Canada
CLIPS
SHOPIFY
SEO
10 effective offline marketing strategies
Consumer psychology: Sell to the person behind the persona
How click and collect works
Commerce in the World (brand content program I created in 2021 @ Shopify)
Wine is DTC’s next big trend
Is Lounge becoming the biggest underwear brand?
Jimmy Butler’s BIGFACE coffee community
What does brand transparency actually mean and why does it matter?
Maude’s Modern Intimacy and Sexual Wellness Basics
SQUARESPACE
8 ways to make money from a website
What is social selling?
What is social commerce?
19 small business ideas you can start from home
7 best website builders for health and wellness businesses
GLOBE AND MAIL CONTENT STUDIO
Must-try foodie tours and trails in Ontario
Three Ontario chefs on their favourite fall ingredients
Our honeymoon in South Asia (as-told-to essay style)
WATTPAD
Scripts / Story School
i. Goals, motivation, conflict, and stakes
ii. Mastering the 'hook' in your stories
iii. Story engine/story coaster
iv. Character