CONTENT SERVICES
Blogs (net new or refreshed)
Social copy
Newsletters
Emails (nurture campaigns + onboarding messaging)
Guides/Ebooks
Branded content
Editing (structural + line edit)
Strategy
CURRENT AND PAST CLIENTS INCLUDE:
LinkedIn
Shopify
Homebase
Relay
K-Y Canada
VEET Canada
Hudson’s
Forethought AI
Wattpad
Daily Hive
EXAMPLES + CLIENTS
SHOPIFY
How Ecommerce is Revolutionizing the Media and Entertainment Industry
(whitepaper)
Consumer Psychology: Sell to the Person Behind the Persona
Commerce in the World (brand content program I created in 2021 @ Shopify)
Wine is DTC’s Next Big Trend
Is Lounge Becoming the Biggest Underwear Brand?
Jimmy Butler’s BIGFACE Coffee Community
Social Commerce Is Here and Shaping How We Buy
What Does Brand Transparency Actually Mean and Why Does it Matter?
Maude’s Modern Intimacy and Sexual Wellness Basics
K-Y CANADA
How depression impacts your sex life and tips to help
How to set the mood with music
GLOBE AND MAIL CONTENT STUDIO
Must-try foodie tours and trails in Ontario
Three Ontario chefs on their favourite fall ingredients
HUDSON’S
Dalano Banton’s homecoming
WATTPAD
Scripts / Story School
i. Goals, motivation, conflict, and stakes
ii. Mastering the 'hook' in your stories
iii. Story engine/story coaster
iv. Character